I recently attended the launch of Lauren Bravo’s book “How to break up with fast fashion”. In her book, Lauren says she took a year off from buying new clothes in order to distance herself from the destructive fast fashion industry. In a way, a fashion detox.
Why you should consider a fashion detox?
THE GREAT RUPTURE: fighting against textile waste. Human rights violations, waste generation and pollution are major problems in the global fashion industry. Did you know that every year in the UK, 300,000 tonnes of clothing ends up in landfill? 52 collections are produced every year by a few fast fashion companies? From the drawing board to the workshop, sometimes it only takes 10 days.
Think About it Although the cost of living has gradually increased over time, the cost of typical high street clothing has remained constant. It is obvious that something must be sacrificed for this.
You have the power to pressure fashion brands to change using your purchasing power. A detox will force you to question your shopping habits if you’re one of the 48% of UK adults who know that fast fashion is bad for the environment (yes, 52% don’t know…) and who want to do their part.
to reduce costs. You will spend less money on new clothes, which is an obvious advantage.
to get money. You’ll discover clothes you haven’t worn in a long time when you organize your closet. Ruthlessly sell everything you haven’t worn in a year, except for the designer items you bought and want to keep.
to enhance the sense of dress fashion. By organizing your closet, you’ll also see how many things you really own and how many items you still love but haven’t worn in a while. Create your own combinations and experiment.
Methods to detox in style
Here are some of my favorite fashion detox recommendations, whether you want to put a temporary stop to your shopping or just be more mindful of your consumption.
Clean out your closet.
Take every pair of shoes and every item of clothing out of your closet and face the overwhelming quantity.
Decluttering is essential, whether it’s due to impulse purchases, recurring mistakes, damaged, torn or ill-fitting clothes. Create three piles: trash, sell, and keep. Take a closer look at the items in the trash pile. Are they often made from the same fabric?
Styles that make you uncomfortable? Or do they all belong in your long-forgotten going-out wardrobe? Write down upcoming purchases in your head.
Unsubscribe from mailing lists that constantly remind you of the latest news and fashion, which are ultimately things you don’t need but might end up wanting.
Take a look at your social media feeds. Are there influencers you follow who *purchase* (or receive) a new Bottega Veneta every month? In the same way that you can decide to work on a constructive task during your commute to work rather than scrolling through Instagram, you can decide what kinds of things you want to expose yourself to.
“One in, one out” This is a great concept to adopt if your closet is overflowing and you have more clothes, shoes and bags than you can carry.
Become a magpie of charity. You may decide to only buy second-hand items if you’re not ready to completely forgo buying new clothes for a while.
Recently, Oxfam launched Opportunity September to encourage people to take this route.
Obtain and lend.
Why not buy a branded product and give it to a friend?
To rent out. Wedding outfits, in particular, are more expensive but have a shorter lifespan for special occasions. Frontrow is one of many online clothing rental companies.
Choose wisely and buy less. Before making a new purchase, ask yourself: “Will I wear this item of clothing 30 times?”
Do you want to be more careful about what you wear? Good On You is a brand directory that measures how ethical and sustainable a company is. It includes both high-end and mass retail names. There are skeletons in the closet that cannot be hidden,” which is what it was made for.
A need?